The Impact of Minimum Gift Requirement and Number of Fundraising Staff on University Athletics Donors

Many prior studies examining fundraising within university athletics programs have explored the effect of donor motivations and athletic success on giving, but the current study is the first to examine the impact of price setting and staffing (two factors under the control of athletics administrator...

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Bibliographic Details
Main Authors: Nels Popp (Author), Ashley Kavanagh (Author), Jonathan A. Jensen (Author)
Format: Book
Published: University of Kansas Libraries, 2022-10-01T00:00:00Z.
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3rd Floor Main Library

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Call Number: A1234.567
Copy 1 Available