20 Years of Olympic Media Research: Trends and Future Directions
The Olympic Games is the largest multisport event in the world, regularly drawing global audiences in the billions to watch coverage of athletes from hundreds of nations. It has received a great deal of scholarly attention, especially in terms of media coverage, consumption, and co-creation. As cove...
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Frontiers Media S.A.,
2020-09-01T00:00:00Z.
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