Importance of relationship marketing and service quality on patient loyalty
Aim or Purpose: Beside the treatment services provided in dental clinics, relationship marketing and service quality within the scope of management should be emphasized in terms of patient satisfaction and patient loyalty (De Ruyter, Bloemer, and Peeters,1997; Aka, Kehinde, and Ogunnaike, 2016). The...
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| Main Authors: | , |
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| Format: | Book |
| Published: |
Elsevier,
2023-09-01T00:00:00Z.
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| Online Access: | Connect to this object online. |
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Internet
Connect to this object online.3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |