Enlightened advertising: A role for dental marketing in enhancing dental literacy
This commentary discusses the importance of accuracy in toothpaste advertising and explores ways in which ensuring such accuracy could help to address the present need for improved dental literacy among the general public.
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| Main Author: | |
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| Format: | Book |
| Published: |
Wolters Kluwer Medknow Publications,
2015-01-01T00:00:00Z.
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| Subjects: | |
| Online Access: | Connect to this object online. |
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Internet
Connect to this object online.3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |