Marketing Two Immunization Services at a Regional Supermarket Chain Pharmacy
<i>Background</i>: Personal selling of immunization services includes starting a dialogue with patients, utilizing effective questioning and listening skills to identify their vaccination needs, and recommending appropriate vaccines accordingly. The study objectives were (1) to integrate...
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Main Authors: | Megan A. Hedden (Author), Yifei Liu (Author), Peggy G. Kuehl (Author), Sarah M. Oprinovich (Author) |
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Format: | Book |
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MDPI AG,
2023-06-01T00:00:00Z.
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Online Access: | Connect to this object online. |
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