METHODOLOGICAL APPROACHES TOWARDS THE ASSORTMENT MANAGEMENT IN PHARMACEUTICAL ORGANIZATION OF FAR EAST
The article presents the results of complex marketing analysis of regional pharmaceutical market. To conduct this study we have chosen a method of matrix adjustment of competitor chart of the market and the efficiency of marketing by the values of arrays. The results of the study conducted allowed c...
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| Формат: | Книга |
| Опубліковано: |
Volgograd State Medical University, Pyatigorsk Medical and Pharmaceutical Institute,
2015-10-01T00:00:00Z.
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| Онлайн доступ: | Connect to this object online. |
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Connect to this object online.3rd Floor Main Library
| Шифр: |
A1234.567 |
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| Примірник 1 | Доступно |