Is Behavioral Economics Doomed? The Ordinary versus the Extraordinary

It is fashionable to criticize economic theory for focusing too much on rationality and ignoring the imperfect and emotional way in which real economic decisions are reached. All of us facing the global economic crisis wonder just how rational economic men and women can be. Behavioral economics-an e...

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Autor principal: K. Levine, David (auth)
Formato: Electrónico Capítulo de libro
Lenguaje:inglés
Publicado: Open Book Publishers 2012
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Acceso en línea:OAPEN Library: download the publication
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