Innholdsmarkedsføring Konsept, forretningsmodeller, juss, etikk og praksis
This book describes the concept of content marketing in a Norwegian context. Its subtitle, meaning "concept, business models, legal aspects, ethics and practice", is comprised of key words for each chapter. The concept chapter includes trends and historical roots, as well as a discussion o...
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| Hoofdauteur: | |
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| Andere auteurs: | , , |
| Formaat: | Elektronisch Hoofdstuk |
| Gepubliceerd in: |
Cappelen Damm Akademisk/NOASP (Nordic Open Access Scholarly Publishing)
2016
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| Onderwerpen: | |
| Online toegang: | OAPEN Library: download the publication OAPEN Library: description of the publication |
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Internet
OAPEN Library: download the publicationOAPEN Library: description of the publication
3rd Floor Main Library
| Plaatsingsnummer: |
A1234.567 |
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| Kopie 1 | Beschikbaar |