Controlling in wissenschaftlichen Verlagen Analyse IT-induzierter Veränderungen wissenschaftlicher Verlage und Konzeption ausgewählter Controlling-Instrumente ; Internetökonomie
Compared with other industries, scientific publishing has a centuries-old tradition. However, it is currently the development of digital information and communication technologies in probably the biggest upheaval since the invention of the printing press. Björn Ortelbach deals with the impact of tec...
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| Format: | Electronic Book Chapter |
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Universitätsverlag Göttingen
2007
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| Online Access: | OAPEN Library: download the publication OAPEN Library: description of the publication |
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