Marketing Management and Communications in the Public Sector

This updated edition of Marketing Management and Communications in the Public Sector provides a thorough overview of the major concepts in public sector marketing and communications, two fields that have continued to grow in importance for modern public administrations. With extended coverage of top...

Volledige beschrijving

Bewaard in:
Bibliografische gegevens
Hoofdauteur: Pasquier, Martial (auth)
Andere auteurs: Villeneuve, Jean-Patrick (auth)
Formaat: Elektronisch Hoofdstuk
Taal:Engels
Gepubliceerd in: 2018
Reeks:Routledge Masters in Public Management
Onderwerpen:
Online toegang:OAPEN Library: download the publication
OAPEN Library: description of the publication
Tags: Voeg label toe
Geen labels, Wees de eerste die dit record labelt!

Gelijkaardige items