Chapter Using eye-tracking to evaluate the viewing behavior on tourist landscapes
Every tourist website employs images to attract potential tourists. In particular, destination tourism websites use environmental images, such as landscapes, to attract the attention of tourists and to address their purchase choice. Nowadays the effectiveness of these tools has been enhanced by the...
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Other Authors: | , |
Format: | Electronic Book Chapter |
Language: | English |
Published: |
Florence
Firenze University Press
2021
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Series: | Proceedings e report
127 |
Subjects: | |
Online Access: | OAPEN Library: download the publication OAPEN Library: description of the publication |
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DOAB: description of the publication
Chapter Using eye-tracking to evaluate the viewing behavior on tourist landscapes
Published 2021
DOAB: download the publication
DOAB: description of the publication
Electronic
Book Chapter