Equity Crowdfunding in Sports Clubs Consumer-Oriented Strategic Marketing

This is the first book to focus on crowdfunding in sport. Crowdfunding is an important new financial instrument that is becoming more popular with sports organisations, and this book examines the research evidence for crowdfunding and considers how it might be successfully implemented. Presenting i...

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Bibliographic Details
Main Author: Kościółek, Szczepan (auth)
Format: Electronic Book Chapter
Language:English
Published: Taylor & Francis 2024
Series:Routledge Research in Sport Business and Management
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OAPEN Library: download the publication
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Call Number: A1234.567
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