Determinants of Korean consumer's behavior in purchasing luxury brand name products

• Main Author: Dhitiya Boonsinsukh (Author)
• Other Authors: Sineenat Sermcheep (Contributor), Chulalongkorn University. Graduate School (Contributor)
• Format: Book
• Published: Chulalongkorn University, 2013-08-07T07:08:00Z.
• Subjects: Thesis
• Online Access: http://cuir.car.chula.ac.th/handle/123456789/34101

Thesis (M.A.)--Chulalongkorn University, 2011