The empirical study of the impact of product innovation factors on performance of new products : Radical and incremental product innovation

• Main Author: Danupol Hoonsopon (Author)
• Other Authors: Guntalee Ruenrom (Contributor), Chulalongkorn University. Faculty of Commerce and Accountancy (Contributor)
• Format: Book
• Published: Chulalongkorn University, 2013-09-09T07:58:39Z.
• Subjects: Thesis
• Online Access: http://cuir.car.chula.ac.th/handle/123456789/35860

Thesis (D.BA)--Chulaongkorn University, 2009