The impact of online banking on customer service delivery in the Malaysian banking industry : Kano's model approach / Alhaji Abubakar Aliyu ... [et al.]

• मुख्य लेखकों: Aliyu, Alhaji Abubakar (लेखक), Tasmin, Rosmaini (लेखक), Takala, Josu (लेखक), Che Rusuli, Muhammad Saufi (लेखक), H., Norazlin (लेखक)
• स्वरूप: पुस्तक
• प्रकाशित: Faculty of Information Management, 2014.
• विषय: Article; PeerReviewed
• ऑनलाइन पहुंच: Link Metadata

This study is about the impact of online banking on customer service delivery in Malaysian banking industry. Due to the challenges of globalization and intensive competition, Banks were compelled to comprehend the services of online banking in order to entice the existing and the potential customers...