Impact of web and digital experience on the stickiness of third party hotel website / Nina Farisha Isa...[et al]

• Huvudskapare: Nina Farisha, Isa (Författare, medförfattare), Nor Adila, Rosli (Författare, medförfattare), Fairuz, Hakim (Författare, medförfattare), Irina, Mohd Akhir (Författare, medförfattare)
• Materialtyp: Bok
• Publicerad: Faculty of Hotel Management and Tourism, Universiti Teknologi MARA Selangor, Puncak Alam Campus, 2017-09.
• Ämnen: Article; PeerReviewed
• Länkar: Link Metadata

The rapid development and use of mobile technologies has changed the way of our everyday lives, especially individual that feel a sense of experience as a tool for enhancing task performance. In addition, mobile technologies also have changed the way marketers and consumers communicate. However, dig...