Effect of information source on Sabah destination image and non-visitors' behavioral intention / Norliza Aminudin...[et al.]
This study investigates the image of Sabah, Malaysia held by the non-visitors, and how the image was formed and its influence towards their travel intention to Sabah. This study uses both quantitative and qualitative instruments to evaluate destination image: a quantitative approach for the identifi...
Kaydedildi:
Asıl Yazarlar: | , , , |
---|---|
Materyal Türü: | Kitap |
Baskı/Yayın Bilgisi: |
Faculty of Hotel and Management, Universiti Teknologi MARA, Selangor, Kampus Puncak Alam Campus,
2017-09.
|
Konular: | |
Online Erişim: | Link Metadata |
Etiketler: |
Etiketle
Etiket eklenmemiş, İlk siz ekleyin!
|
Internet
Link Metadata3rd Floor Main Library
Yer Numarası: |
A1234.567 |
---|---|
Kopya Bilgisi 1 | Kütüphanede |