Halal vs non-halal cosmetic: Positioning in Malaysian market / Azahar Harun ... [et al.]

An increase of global Muslim population contributes to booming in Halal market. Halal Industries Development Organization predicted that the population will rise to over 30% of the world population by 2030 thus contributes to changing landscape of cosmetic buying behavior among Muslim consumer. Unfo...

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Main Authors: Harun, Azahar (Author), Naseri, Roszi Naszariah Nasni (Author), Zolkifly, Nur Hazwani (Author)
Format: Book
Published: 2017.
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3rd Floor Main Library

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