Color in packaging / Shahrul Azmeer Azman

• मुख्य लेखक: Azman, Shahrul Azmeer (लेखक)
• स्वरूप: पुस्तक
• प्रकाशित: Faculty of Art and Design, 2020.
• विषय: Article; NonPeerReviewed
• ऑनलाइन पहुंच: Link Metadata

Consumers in the purchase of goods, first impressions are colour, and then shape, in the initial contact with the goods within 20 seconds, 80% colour sense, 20% sense form, related studies have shown that colour has pioneered momentum (Singh & Srivastava,2011). In the design of goods packaging,...