Color in packaging / Shahrul Azmeer Azman
Consumers in the purchase of goods, first impressions are colour, and then shape, in the initial contact with the goods within 20 seconds, 80% colour sense, 20% sense form, related studies have shown that colour has pioneered momentum (Singh & Srivastava,2011). In the design of goods packaging,...
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Main Author: | Azman, Shahrul Azmeer (Author) |
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Format: | Book |
Published: |
Faculty of Art and Design,
2020.
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Online Access: | Link Metadata |
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