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eWOM : The effect of online review and food quality on the intention to visit a restaurant / Arnieyantie Abdul Hadi

The rapid development of the food establishment industry witnessed the online reviews for restaurants becoming a significant tools for restaurant owners to increase their sales, image and customers. Thus, this research is conducted to measure the effect of online reviews on intention to visit restau...

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Bibliographic Details
Main Authors:	Abdul Hadi, Arnieyantie (Author), Md Nor, Norfezah (Author), Mohd Karim, Nadia Liana (Author), Zulkafli, Muhammad Shakir (Author), Othman, Nor Adiba (Author)
Format:	Book
Published:	Universiti Teknologi Mara Cawangan Pulau Pinang.
Subjects:	Article PeerReviewed
Online Access:	Link Metadata
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