Assessing the business development strategy: a case study at an oil and gas company in Malaysia / Syed Jamal Abdul Nasir Syed Mohamad ... [et al.]

Assessing the business development strategy: a case study at an oil and gas company in Malaysia / Syed Jamal Abdul Nasir Syed Mohamad ... [et al.]

This paper discusses the greatest challenge facing a pipeline inspection company, SEGA (not the real name) in Malaysia in providing its services to the oil and gas operators based on current practices, protocols and standards. However, the most important issue for SEGA as "new kid on the block&...

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Main Authors: Syed Mohamad, Syed Jamal Abdul Nasir (Author), Osman, Muhamad Zulkiflee (Author), Kamarudin, Asmawati (Author), Mohd Arshad, Arlina Nadia (Author), Rahim, Norliana (Author)
Format: Book
Published: Universiti Teknologi Mara, Selangor: Puncak Alam Campus: Faculty of Business and Management, 2017.
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