The impacts of food vlog attributes on para-social interaction and customers' response behaviours / Nurul Iman Abd Razak and Muhammad Izzat Zulkifly.
In the era of globalization that we live in today, technology is not a new thing in our daily life. Foodservice industry today relies on many kinds of technologies for different functions such as ordering, producing, delivering, and even presenting the menu. Foodservice industry grabs this opportuni...
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| Asıl Yazarlar: | , |
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| Materyal Türü: | Kitap |
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Universiti Teknologi MARA Cawangan Selangor and UiTM Press,
2020-02-29.
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| Online Erişim: | Link Metadata |
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Internet
Link Metadata3rd Floor Main Library
| Yer Numarası: |
A1234.567 |
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| Kopya Bilgisi 1 | Kütüphanede |