Communicative effects of health visual messages on cigarettes packaging towards smokers / Rusydi Mohamad Kamal...[et.al]

• मुख्य लेखकों: Mohamad Kamal, Rusydi (लेखक), Abdullah, Muhammad Hakimi Tew (लेखक), Ridzuan, Abdul Rauf (लेखक), Jafri, Fakrulnizam (लेखक), Jaapar, Iqbal (लेखक)
• स्वरूप: पुस्तक
• प्रकाशित: Faculty of Communication & Media Studies, 2018-07.
• विषय: Article; PeerReviewed
• ऑनलाइन पहुंच: Link Metadata

This study on communicative effects of health visual messages on cigarettes packaging towards smokers is aimed at identifying the functions of visual communication of health message towards smokers on the danger of smoking. The new and aggressive strategy of displaying chronic diseases images on cig...