Do 'Kafeteria Sihat' attributes influence customers' post purchase behaviour? / Abdul Rais Abdul Rahman, Chemah Tamby Chik, Mohd Salehuddin Mohd Zahari

'Kafeteria Sihat' is a government effort to create a wider choice of healthy eateries, encourage healthy eating practices thus potentially reducing the prevalence of non-communicable diseases (NCD). Past studies of healthy cafeteria programmes have only focused on measuring the customers s...

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Main Authors: Abdul Rahman, Abdul Rais (Author), Tamby Chik, Chemah (Author), Mohd Zahari, Mohd Salehuddin (Author)
Format: Book
Published: Universiti Teknologi MARA Selangor, 2018-06-31.
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