Implementation of balanced scorecard (BSC) in a Malaysian GLC: perceptions of middle managers / Hazeline Ayoup, Normah Omar and Ibrahim Kamal Abdul Rahman

This paper examines the perceptions of middle managers concerning several Balanced Scorecard (BSC) implementation issues using the case study approach. Data were collected using a questionnaire which was distributed to 280 middle managers in a selected organisation. The results of the study showed t...

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Bibliographic Details
Main Authors: Ayoup, Hazeline (Author), Omar, Normah (Author), Abdul Rahman, Ibrahim Kamal (Author)
Format: Book
Published: Universiti Teknologi MARA Cawangan Selangor, 2012-12.
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