The role of management accounting in a turn around strategy / Adibah Jamaluddin, Nurul Izwah Mohd Husin and Normah Omar.

This paper investigated how management accounting (MA) was applied in a turnaround strategy to recover from a company's fragile business position. A case study at a Malaysian company, Care, that went through a turnaround process was conducted to understand how the use of MA contributed to their...

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Main Authors: Jamaluddin, Adibah (Author), Mohd Husin, Nurul Izwah (Author), Omar, Normah (Author)
Format: Book
Published: Universiti Teknologi MARA Cawangan Selangor, 2018.
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