Exploring business performance in micro enterprises through entrepreneurial orientation / Rohana Ngah, Zarina Salleh and Zanariah Zainal Abidin

• मुख्य लेखकों: Ngah, Rohana (लेखक), Salleh, Zarina (लेखक), Zainal Abidin, Zanariah (लेखक)
• स्वरूप: पुस्तक
• प्रकाशित: Universiti Teknologi MARA Cawangan Selangor, 2018-08.
• विषय: Article; PeerReviewed
• ऑनलाइन पहुंच: Link Metadata

Micro enterprises form most of business establishments in Malaysia. They represent more than 90 percent of such establishments in the country. Interestingly, most studies have shown that entrepreneurial orientation (EO) is an important element of entrepreneurship for micro enterprises. Hence, in the...