Demistyfing consumer purchase intention for remanufactured auto parts / Loh Ka Chin...[et al.]

• मुख्य लेखक: Loh, Ka Chin (लेखक)
• स्वरूप: पुस्तक
• प्रकाशित: Universiti Teknologi MARA, Kedah, 2019.
• विषय: Article; PeerReviewed
• ऑनलाइन पहुंच: Link Metadata

This study investigates customer purchase intention on remanufactured auto parts (RAPs) in the northern region of Malaysia. This study used an online survey of 158 respondents to identify factors of their knowledge of RAPs, how they perceive benefits, risk and price awareness, and the effects of the...