Demistyfing consumer purchase intention for remanufactured auto parts / Loh Ka Chin...[et al.]
This study investigates customer purchase intention on remanufactured auto parts (RAPs) in the northern region of Malaysia. This study used an online survey of 158 respondents to identify factors of their knowledge of RAPs, how they perceive benefits, risk and price awareness, and the effects of the...
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Main Author: | Loh, Ka Chin (Author) |
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Format: | Book |
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Universiti Teknologi MARA, Kedah,
2019.
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Online Access: | Link Metadata |
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