Creativity: a driving force behind yield management / Muhammad Shahbaz Shabbir and Amjad Shamim

• मुख्य लेखकों: Shabbir, Muhammad Shahbaz (लेखक), Shamim, Amjad (लेखक)
• स्वरूप: पुस्तक
• प्रकाशित: 2010.
• विषय: Conference or Workshop Item; PeerReviewed
• ऑनलाइन पहुंच: Link Metadata

The ultimate focus of an enterprise is to earn handsome revenue for which different strategies are developed and used by the organizations. A big challenge which service organizations are facing is the factor of perishability where on one side they have to keep the customers happy and on the other t...