Exploring the communication gaps factor affecting the service delivery: a case study in Lembaga Hasil Dalam Negeri (LHDN) Sungai Petani Branch / Tengku Hilmi Tengku Abdul Kadir and Muhammad Haniff Muhammad Kamal

• Auteurs principaux: Tengku Abdul Kadir, Tengku Hilmi (Auteur), Muhammad Kamal, Muhammad Haniff (Auteur)
• Format: Livre
• Publié: 2010.
• Sujets: Conference or Workshop Item; PeerReviewed
• Accès en ligne: Link Metadata

This study examines the communication gap factors (integrated service marketing communication, managing customer expectations, propensity to overpromising and horizontal communication) effects toward service delivery in the organization of Lembaga Hasil Dalam Negeri (LHDN) Sungai Petani Branch. Othe...