Examining SERVQUAL instrument on the study of relationship between customer satisfaction and the service quality of UiTM Jengka Pahang panel clinics / Nurul Nadia Abd Aziz ... [et al.]

The purpose of this paper is to examine the suitability of SERVQUAL instrument as a measurement of UiTM employees' satisfaction and panel clinics service quality. The main instrument of this study is a set of questionnaire adapted from Etgar & Fuchs (2009). Some modifications were made to t...

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Bibliographic Details
Main Authors: Abd Aziz, Nurul Nadia (Author), Tarmuji, Nor Habibah (Author), Samsudin, Mawarti Ashik (Author), Baharum, Norzie Diana (Author)
Format: Book
Published: 2011.
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