Evaluate and rank the smartphone brand using fuzzy AHP and PROMETHEE / Diana Sirmayunie Mohd Nasir, Nurshahira Zawawi and Suzanawati Abu Hasan

• 主要な著者: Mohd Nasir, Diana Sirmayunie (著者), Zawawi, Nurshahira (著者), Abu Hasan, Suzanawati (著者)
• フォーマット: 図書
• 出版事項: Universiti Teknologi MARA, Perlis, 2019-12.
• 主題: Article; PeerReviewed
• オンライン･アクセス: Link Metadata

A buying decision process is one of the Multi-Criteria Decision Making (MCDM) problems faced by everyone in daily life. One example is the selection of smartphones brand in the market. Thus, the study is conducted to evaluate the most effective criteria for buying smartphones and to rank the people&...