The role of perceived quality, store image, and trust in predicting customers' purchase intentions towards restaurants in Terengganu / Khalid Amin Mat ... [et al.]

• প্রধান লেখক: Mat, Khalid Amin (লেখক), Mohamad, Ahmad Abdullah (লেখক), Omar Ali, Siti Rapidah (লেখক), Mohd Said, Nur Shafini (লেখক)
• বিন্যাস: গ্রন্থ
• প্রকাশিত: Universiti Teknologi MARA, Perlis, 2020-02.
• বিষয়গুলি: Article; PeerReviewed
• অনলাইন ব্যবহার করুন: Link Metadata

The restaurant industry is highly competitive and the entrepreneur must pay attention to customers' purchase intentions in order to have chances to stand out from the competitors. It is a crucial aspect for every entrepreneur to look deep into. Getting customers' intention is like a war in...