The challenges faced by Malaysian small medium entrepreneurs (SMEs) in export initiatives / Melissa Wee ... [et al.]

• Main Authors: Wee, Melissa (Author), Mohd Zaki, Khaulah (Author), Sadik, Mohd Zaki (Author), Marmaya, Najihah Hanisah (Author), Abdul Razak, Noraznira (Author)
• Format: Book
• Published: Universiti Teknologi MARA, Shah Alam: Malaysian Academy of SME and Entrepreneurship Development (MASMED), 2019.
• Subjects: Article; PeerReviewed
• Online Access: Link Metadata

The increasing number of SMEs in Malaysia indicate that there is a large potential for export opportunities. Realizing the 37% contribution to GDP by SMEs, it is essential to understand the challenges and hurdles faced by these entities when exporting products to other countries. The significance of...