Strategic Alliances and Technology in Tourism / Jaloni Pansiri and Jerry Courvisanos

The purpose of this paper is to examine the role of strategic alliances in developing technology-based knowledge. In doing so, the study further links assessment of strategic alliance outcomes (technology benefits) to tourism executives' risk taking behaviour. A survey of Australian travel sect...

Volledige beschrijving

Bewaard in:
Bibliografische gegevens
Hoofdauteurs: Pansiri, Jaloni (Auteur), Courvisanos, Jerry (Auteur)
Formaat: Boek
Gepubliceerd in: Faculty of Hotel and Tourism Management, Universiti Teknologi MARA Selangor, Puncak Alam Campus, 2011-04.
Onderwerpen:
Online toegang:Link Metadata
Tags: Voeg label toe
Geen labels, Wees de eerste die dit record labelt!

Gelijkaardige items