Social media and e-commerce online shopping perceived risk among micro SMEs in Malaysia / Mohd Remie Mohd Johan, Md Azalanshah Md Syed and Hamedi Mohd Adnan
Online shopping has rapidly grown in a global marketing environment and has attracted people to purchase the product through the social media platform (Facebook & Instagram) and e-commerce. It is made possible for new start-ups, especially micro SMEs to conduct and increase their business activi...
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| Κύριοι συγγραφείς: | , , |
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| Μορφή: | Βιβλίο |
| Έκδοση: |
Faculty of Communication and Media Studies, Universiti Teknologi MARA,
2019.
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| Θέματα: | |
| Διαθέσιμο Online: | Link Metadata |
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