A bottom-up development approach model for a lifelong entrepreneurship education in the Philippines / Maria Luisa Gatchalian ... [et al.]

How can an entrepreneurship program stand the test of time and sustain its development? This paper presents a program model that uses a bottom-up development approach (Anderson, 2010; Filev, 2008; Ries & Trout, 1989; Blenker & Rind, 2010) that underscores the value of involving and allowing...

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Main Authors: Gatchalian, Maria Luisa (Author), Antonio, Lopez (Author), Ibanez, Maria Cristina (Author), Serrano, Mona Liza (Author)
Format: Book
Published: Malaysian Academy of SME & Entrepreneurship Development (MASMED), 2012.
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