Business failures and problems in Malaysia / Law Kuan Kheng and Wan Irham Ishak
Entrepreneurship has become a common issue to be discussed by many people today. Curran and Stanworth (1989) perceived entrepreneurship as a process of creating something new in the market while Low and MacMillan (1988) defined it as the set up a new business. To start a new business is not an easy...
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| Main Authors: | , |
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| Format: | Book |
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Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah,
2021.
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| Online Access: | Link Metadata |
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| Summary: | Entrepreneurship has become a common issue to be discussed by many people today. Curran and Stanworth (1989) perceived entrepreneurship as a process of creating something new in the market while Low and MacMillan (1988) defined it as the set up a new business. To start a new business is not an easy task. As an entrepreneur, they need to face a lot of challenges. To be successful in the business, the entrepreneur needs to possess characteristic of risk- taking ability, need for achievement, locus of control, desire for autonomy, deviancy, creativity and opportunism (Kirby, 2004). |
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| Item Description: | https://ir.uitm.edu.my/id/eprint/49862/1/49862.pdf |