Application of golden ratio in increasing the appeal of proportions in design / Azmir Mamat Nawi ... [et al.]

The main objective of this paper is to assess the accuracy and proportionateness of logo design while maintaining the aesthetic value of the original logo design. For this study, the Phi Matrix Golden Ratio software was used to understand better and deepen the calculation of the proportion in the go...

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Main Authors: Mamat Nawi, Azmir (Author), Mohd Yusof, Wan Zaiyana (Author), Mohd Yassin, Hafeezur Rahmaan (Author)
Format: Book
Published: Universiti Teknologi MARA, Kedah, 2022.
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