Examining the determinants of social shopping behaviour among Malaysian social media users / Zulaiha Ahmad ... [et al.]

Growing trend shopping using social media (eg. Facebook, Instagram, Twitter) become phenomenon among Malaysian digital consumers. Taking advantage of the social networking capabilities and development of Web 2.0 drastically has changed the pattern of buying behavior. Today, social shopping already r...

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Główni autorzy:	Ahmad, Zulaiha (Autor), Azizan, Farah Lina (Autor), Mohd Shuib, Nor Atiqah (Autor), Md Nor, Mohamad Niza (Autor), Mat Noor, Ahmad Nizan (Autor)
Format:	Książka
Wydane:	Universiti Teknologi MARA (UiTM), 2022-05-13.
Hasła przedmiotowe:	Article PeerReviewed
Dostęp online:	Link Metadata
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!

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