Some conceptual aspects and approaches to the analysis of the Malaysian palm oil export marketing strategy / Arshad Hashim

This paper seeks to examine some of the conceptual approaches to assess the impact of the deployment of an export marketing strategy for Malaysia palm oil in a large number of importing countries. The conceptual analyses of structural changes in the expanding global market (i.E, consumer demand anal...

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Hoofdauteur: Hashim, Arshad (Auteur)
Formaat: Boek
Gepubliceerd in: Universiti Teknologi MARA Cawangan Pahang, 1995.
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