Attributes affecting quick service restaurants revisit intention among student of higher learning institutions / Wan Nor Farawahidah Mohd Khamis ... [et al.]
There is a growing demand for quick service restaurants worldwide. Notwithstanding the rapid growth, quick service restaurant is in a competitive industry in which the business survival depends on their ability to attract and retain their customers. Previous studies found that customers from limited...
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Main Authors: | Mohd Khamis, Wan Nor Farawahidah (Author), Jalis, Mohd Hairi (Author), Azmi, Azila (Author), Abd Rahman, Ahmad Esa (Author) |
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Format: | Book |
Published: |
Universiti Teknologi MARA Cawangan Pulau Pinang,
2022-04.
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Online Access: | Link Metadata |
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