The impact of Big Data analytics on organizational performance/ Fatimah Ahmad Bahsir and Masitah Ahmad

• मुख्य लेखकों: Ahmad Bahsir, Fatimah (लेखक), Ahmad, Masitah (लेखक)
• स्वरूप: पुस्तक
• प्रकाशित: Faculty of Information Management, 2021-10.
• विषय: Article; PeerReviewed
• ऑनलाइन पहुंच: Link Metadata

Big data analytics is an advanced analytic technique that are applied on big data, and from the analytics, it can help to reveal and leverage business change. The aim of this study is to identify the impact of big data analytics on organizational performance. There are three dependent variables incl...