Understanding Intellectual Capital, Corporate Entrepreneurship and Firm Performance of Small and Medium Enterprises (SMEs) in Malaysian Tourism Industry / Ahmad Rusydan Ab Kadir, Rohana Ngah, Zarina Salleh

SMEs' performance in the tourism industry is essential for countries like Malaysia, as it is one of the main contributors to the country's economic growth and job creation. Previous studies showed that SMEs in the tourism industry lack creativity and innovation in providing products and se...

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Asıl Yazarlar: Ab Kadir, Ahmad Rusydan (Yazar), Ngah, Rohana (Yazar), Salleh, Zarina (Yazar)
Materyal Türü: Kitap
Baskı/Yayın Bilgisi: 2021.
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