Customers' acceptance of food served in Malay restaurants during COVID-19 pandemic: study on food quality factors / Noorliza Zainol ... [et al.]

COVID-19 outbreak has presented the highly infectious novel coronavirus and has created pertinent questions about the present and future survival of restaurant sector. This research addresses customer acceptance of food being served in Malay restaurants during the COVID-19 pandemic. The research des...

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Main Authors: Zainol, Noorliza (Author), Ariffin, Hashim Fadzil (Author)
Format: Book
Published: Universiti Teknologi MARA, Shah Alam: Malaysian Academy of SME and Entrepreneurship Development (MASMED), 2022.
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