Thai street food and brand image development: an investigation from tourists' perspective / Yanisa Mitgosoom and Ann Suwaree Ashton
The main aim of this research was to develop street food destination brand image by conducting an investigation from a tourist perspective. A qualitative approach was adopted for this study: an investigation of international tourists at China Town, Yaowarat, Thailand. Face-to-face interview was used...
Kaydedildi:
Asıl Yazarlar: | , |
---|---|
Materyal Türü: | Kitap |
Baskı/Yayın Bilgisi: |
Faculty of Hotel & Tourism Management,
2019-12.
|
Konular: | |
Online Erişim: | Link Metadata |
Etiketler: |
Etiketle
Etiket eklenmemiş, İlk siz ekleyin!
|
Internet
Link Metadata3rd Floor Main Library
Yer Numarası: |
A1234.567 |
---|---|
Kopya Bilgisi 1 | Kütüphanede |