Profiling the segments of visitors in recreational forests / Nitanan Koshy Matthew, Chin Kee Tom and Velan Kunjuraman
The identification and understanding of the needs of the customers are important. Failure to do such would fail to address the needs of visitors. On the same note, there is a lack of data on visitors' profiles and perceptions on the facilities and services given in the forest. Hence, this study...
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| Format: | Book |
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Faculty of Hotel & Tourism Management, Universiti Teknologi MARA,
2022-05.
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Internet
Link Metadata3rd Floor Main Library
| Call Number: |
A1234.567 |
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| Copy 1 | Available |