Service quality attributes influencing spa goers' satisfaction in Kuala Lumpur, Malaysia / Ameleya Muhammad Ghazali ... [et al.]

Wellness Tourism has become a booming niche product of tourism. The Malaysian government views the spa industry as a catalyst to boost the economy. Somehow, the empirical study on the satisfaction of spa-goers specifically in Malaysia is limited to knowing which service quality attributes can help t...

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Bibliografische gegevens
Hoofdauteurs: Muhammad Ghazali, Ameleya (Auteur), Abdul Latip, Muhammad Safuan (Auteur), Zulkurnain, Muhammad Zulhilmi (Auteur), Zainozaman, Mohammad Syakir (Auteur)
Formaat: Boek
Gepubliceerd in: Universiti Teknologi MARA Cawangan Pulau Pinang, 2022-09.
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